Headings and javascript

In most cases, SEO specialists don’t use 302 redirects when fixing the on-site qualities of a website. Instead, a 302 redirect is often used when they want to test a new page for client feedback but they don’t want to damage or change the old page’s rankings …

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Increase Organic Traffic by the manipulation of trust rank

Be informative. Above all else, ensure you have informative content. The most entertaining writing doesn’t make you an authority on much more than entertainment. Mobile traffic is important. People are searching and reading on their mobile devices more than ever. What does that mean for your copy? Do you …

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Unlocking the mystery of blogs

All those people walking around in Times Square day and night by themselves aren’t going to make you any money, but chances are that quite a few of them will eventually become your customers. If you go down the route of creating individual product pages for the same product …

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How will SEO help my business?

Instead of writing on-page copy for the sole purpose of repeating a keyword multiple times, you should write about your product or service or idea naturally, and let your keyword variations naturally fall into place. If that doesn’t happen, go back and spring in some variations into the content …

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Effective content production with limited resources

The barriers to SEO are significant for small businesses. With content suggestions, step-by-step instructions, and the ability to automatically make changes without updating your code, Search Engine Visibility can help take the work off you so you focus on what you do best – running your business. There is a common …

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Contribute to the conversation

If you want to generate traffic through search, it’s best to do keyword research before you start writing. This way, you can focus on keywords for which a certain amount of search volume already exists. Keyword research is a critical component of SEO. What search terms do people use …

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Content distribution best practices

Integrate selected keywords into your website source code and existing content on designated pages. Content is king when it comes to SEO. You can’t have an SEO campaign without content; it’s the fuel that makes SEO work. Google automatically detects which pages answer the users’ query automatically and …

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Spend time actually optimizing for just one or two keywords

A Google research recently revealed that four out of five users trust search engines for local searches Follow links are links that Google bots and humans can follow. The bot reaches the links and then continues onto the next page, bringing some value from the source site. For me internal …

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A Crackdown on Low Quality Links

When your schedule is manic and you just haven’t got the time to create new material, re-purposing existing content is the ultimate time-saving strategy. And although it may seem like the lazy option, it’s actually a really effective aspect of content marketing. Search engines can easily discern duplication …

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Geolocation

Google devalues pages and websites with very little content, and it’s obvious that links from these types of websites carry little SEO value. Including a Contact Us page on your website and putting the link in the navigation not only makes for good user experience (especially if you have …

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SEO CDN best practice

LSI is just a fancy way of saying that Google understands when other phrases match the central keyword. So, if we were talking something like make money fast we could also use phrases like generate cash quickly, which is the same thing effectively. Another “old school” method of building up …

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Use SSL Certificate To Boost Ranking

The small businesses with a physical place of business would do well to invest in local SEO, online public relations and branding, optimizing for mobile and experimenting with Google AdWords. A good resource is more than just a long-form 1500 word blog post. It deep dives into topics and can …

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Use Strong, Active Wording

Generally speaking, the more QUALITY websites that link to you, the better. More website links bring more traffic, and that helps boost your web traffic. More importantly, Google counts every link to your website as a vote of sorts. If you get a lot of good “votes” from other relevant …

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How the Google Hummingbird Update Changed Search

Link building has no single technical definition. If you ask me, I would say link building is doing your best to get high quality websites to link to you. However, a more standardized definition would go like this: Link Building involves acquiring hyperlinks from reputed and high quality websites. The …

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You have an opportunity to write something and rank highly for it

Ranking high in Google can bring you some serious traffic too. When looking at a Google results page (often referred to as Search Engine Results Page, or SERP for short), the number one result alone brings in 31% of search traffic on average. Meaning, when people search for a keyword …

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Create link-worthy content

The larger or higher-resolution an image, the more data is needed to load the image file. Each new image will slow load times further, so ensure your image files are kept as small as possible and the dimensions of your images are only as large as your site requires them …

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Readability and long keyphrases

Over the last decade, Google has narrowed down its focus to ensure that it satisfies user experience at all cost. Backlinks are a vote of confidence that someone outside of your own web property trusts your content and believes it has value. Google weighs up each of these links and …

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Use Videos, Charts, Infographics

The truth about improving website search engine rankings is writing content that people are searching for and actually want to read. Make sure to link not only to external sources but also to your own blog posts as well. Try to include these internal links as early as possible in …

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Build idea and search-intent based Content

Take a look at which sites are currently winning the front page for the phrase you are hoping to win. Then, go ahead and link to a few of them within your own content. It can be within the body of the text, or you can include a few links …

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How To Check If A Site Is Worth Getting A Link From

You should list your site in open directory projects and you must use high quality content. You may also try to use Link Exchange programs. Generally speaking you want to use your keyword as the anchor text for your internal linking whenever possible. External linking (from other sites) shouldn’t …

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Should I be buying backlinks to help improve my rankings?

Search engine algorithms will continue to become more sophisticated. Without considering a search engine user's intent, you will attract too much unqualified traffic. Stop buying links in an attempt to fool Google and get more low-quality traffic. Write quality content instead, trust humans to find it and have them link …

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Think about Long Tail Keywords

Search engines want to offer their users suitable search results, fast loading times and a positive user experience: a slow-loading webpage can therefore be penalised with poorer search ranking, which usually leads to fewer visitors and ultimately less revenue. Brainstorm on the inputs, not on the outputs, which means that …

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