Latest developments in domain authority

Study your niche (a.k.a. know your target audience!) and write specifically for the purpose of helping them. Instagram does not have the ability to link to a website from individual posts. Visitors who really like the look or feel of a website are more likely to recommend the …

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Add mobile URLs to Sitemap for SEO

‘Mobile indexing first’ means that Google will look at the mobile version of your site to decide how high you should rank. With so many people using smartphones and tablet for their Internet search, it is imperative that you have a plan ready to compete for their business. Adding links …

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Behind the SEV curtain

Every time a search engine finds your website next to your competitors, it tells them that your company is in a related niche. Using internal links throughout your website can also increase the ranking of your website. However, it is important to use this technique moderately and with caution. Ranking …

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How do You Know Your Website Has Been Attacked?

Cramming popular search terms into your blog isn’t enough anymore, businesses need to spend time creating meaningful copy. The basic thing you need to remember when doing SEO is that you want to get as many links from as many high quality websites as possible. This can be a …

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How to get Google authorship

You have to build relevance layer by layer to exist outside the wrath of “corrective” search engine algorithms. Another factor in determining the value of a link is the way the link is implemented and where it is placed. For example, the text used in the link itself (i.e …

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Domain Age Is More Important For Backlinks

Focusing on conversational keywords, or keywords someone might use when speaking out loud, will help you future-proof your website. Even just a few changes will have a significant impact on your website’s ranking. Don’t forget – it will still take time to see your hard work come to fruition …

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What do you understand by On page optimization?

Link building refers to building credibility on your website by having your links appear on other web pages. What SEO specialists and strategists should be doing, instead of link building, is establishing relationships with local influencers and businesses. If you have several versions of your site in different languages, add …

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Personalization counts

Over the years I've seen webmasters and SEOs being concerned over boilerplate content, such as repetitive legal disclaimers or navigation on the header or footer of your pages. But Google time and time again has said they can handle it and they don't penalize for this type of content. The …

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Advanced on-site SEO principles

The internal links of your website are important. They define the hierarchy of your website and they help your website visitors and search engines to find what they are looking for. Good website navigation design helps website visitors and search engines to understand the structure of your website. By performing …

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Keep URLs short

Sometimes we just get into the loop and don’t really realize what and why we are doing what we’re doing. Writing blog content is one of the best ways to generate traffic and inbound links to your site. Marketers who blog consistently see up to 97% more organic …

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Claim and finetune your Google My Business listing

To gain visibility across search engines (think 'universal' or blended search), as well as relevant blogs, forums, online media and social networks, whilst being compelling enough, where relevant, to be shared by the target audience. It is important to remember though that organic link building does not happen overnight. You …

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