Identify culprits: Too many and/or large images, embedded media or videos, too many plugins, and clunky coding. If you plan to do some basic SEO, it is must that you know how search engines work. A page consisting of just a few sentences is less likely to get to the top of a search engine list. Search engines favor sites that have a high information content. Generally, you should try to increase the text content of your site in the interest of seo. The optimum page size is 500-3000 words (or 2000 to 20,000 characters). It shouldn’t be surprising that the first step is identifying those high-value search terms that your potential customers might be using. You can do that through keyword research, which can be conducted a number of different ways.

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Keywords should appear in important on-page elements like the page title, heading, image alt text, and naturally throughout the page copy, but you should still be sure to craft each of these items for humans, not search engines Test your site’s link and Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! fix the broken links to minimise the error pages or the duplicate content. Your content should be appealing both for users and search engines and thus, both readability and crawlability should be taken into consideration. Don’t overlook websites that don’t have a “write for us” page. Not every website has one of these. Since the very earliest days of the mass-market internet, people have spent anything from a dollar to $14 million (on sex.com) to acquire keyword-rich domain names.

Make Sure People Still Search for the Topic

To rank in Google backlinks really plays a great role but simple backlinks will not work to rank your keyword. Like it or not, your business’s Google rankings can have a huge effect on its success, growth, and meeting your goals. When I am reading articles, therefore a potential consumer, I have no idea whether a link is follow or nofollow. Clearly, a huge majority of people will not have the slightest idea that such a distinction exists! If I am intrigued by what is written about your product or service, I will click. If I really like what I see on your site, I may buy. The type of link will not be in my thoughts. Clearly define your objectives in advance so you can truly measure your ROI from any programs you implement.

Avoid link directories that link to all sorts of websites

Putting your individuality and personality across throughout the off-site SEO process (outreach emails, guest posts, social shares, etc.) makes others more likely to engage with you. Craft your unique selling proposition (USP) based on your own personality and the way you can best solve your customers’ problems. Consider writing a piece of guest content, not for your own site but for a relevant, external site. As part of the deal, agree that you may include a link to your site Like titles, search engines typically give headings a higher priority. Clear headings that describe the content that follows make it easier for search engines to detect the major themes of your site. According to SEO Consultant, Gaz Hall: "Fourteen percent of searches are followed by a second, more specific search (called a refinement), and 24 percent result in a quick click back from the chosen site to the search results. Twenty-one percent of search sessions are longer than 10 minutes."

Keep the length of your post in mind

When a search query is being typed, the search engine looks in its index, even while it is being entered, for the most relevant information and displays the results in the SERPs. The results are then sorted by relevance. Because the number of links pointing to your website substantially impacts your SEO rankings (the more high-quality links you have, the better), link building is one of the best SEO tactics. An effective link building strategy involves providing guest post content and infographics to other websites. The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what content the webmaster thinks is important. When a visitor looks at your site, it’s all pretty colours and clickable things. When a search engine looks at your site, it looks a lot different.