Date Tags quality

You must research the phrases and terms that your audience uses, and find the best keywords that will help you connect with your target customers. The best key phrases would automatically fall into place naturally, as you write the article. And that’s what Google is looking for. Over the years, Google has continued to improve their link algorithms, including Penguin, and they continued to use manual penalties to crack down on link schemes as well. Conversions come purely from building trust with the people sitting on the other end of the inter-tubes.

Little known ways to improve positioning through the use of user generated content

There are plenty of things that you can do to optimise your content as part of your blog roll or your on-page content. Search engines can quickly scan Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... for pages that are likely to match a search query. When choosing keywords, be specific without being obscure. Never try to optimize for a single word: instead, think of a string of words that accurately describe what you do. You can use various free online tools to get ideas. Nobody likes spam, and neither Google. If you are posting spammy comments like all over the internet, you will lose your website’s reputation, and you might also lose your rankings in search engines. Even nofollow comments can be suspicious if you abuse them.

Make Your Website More Friendly to Search Engines by considering nofollow links

The quality of the content is vastly important to SEO. How well-written is it? Is it riddled with spelling and grammatical errors or is it error-free? Most business orders rely on SEO agency or SEO experts to make the right strategy based on their products goal. I mean, most websites outsource their SEO to an agency – it’s just not cool ripping down someone’s online presence for actions they did not take. Whereas a page's title may be a few words or a phrase, a page's description meta tag might be a sentence or two or a short paragraph.

Can 301 redirects really make a difference?

If your products or services are good and you have a solid marketing strategy, you will achieve both PageRank and customers. If, on the other hand, you do anything to piss Google off, you can forget about traffic coming in via search, and I wish you the best of luck! Add white space between paragraphs to visually separate the ideas. The easier it is to consume your content, the higher the chance of it being shared. Read on for more information! Gaz Hall, an SEO Guru from the UK, said: "ake sure it’s easy for website visitors to find your cornerstone content. Create custom promotional images for sidebars or add topics to menu drop-downs when relevant. Or add a hub or resource library that includes all of your in-depth cornerstone content."

Its all about rankings

We will teach your how to calculate your conversion rate, teach you techniques for Landing Page Optimisation and lots more. According I'm always shocked by TAP Assess, in this regard. to Google, featured snippets get clicks. When Google introduced featured snippets in 2014, there were some concerns that they might cause publishers to lose traffic. What if someone learns all they need to know from the snippet and doesn’t visit the source site? Every business needs a marketing strategy and so does a website. The best strategy to market any website is through SEO management. With responsive design, the only thing that changes across devices is the styling (which is controlled by CSS). This configuration makes it easier for Google to crawl your pages and retrieve your content. To quote Google, “This improvement in crawling efficiency can indirectly help Google index more of the site’s contents and keep it appropriately fresh.